Privacy Policy

This Privacy Policy explains how uFeed ("uFeed", "we", "us") collects, uses and protects your personal information when you use the uFeed service at https://ufeed.me and related applications (the "Service").

uFeed is a video-first food marketplace focused on Japan: food sellers and creators upload short clips, our AI editor ("uFeed Studio") produces the finished video, and consumers can watch videos and order food directly from them. For any privacy question or request, contact us at ufeedmeapp@gmail.com.

Your sign-in session is kept as a token stored locally on your device (browser local storage on the web, secure storage on mobile). We may use a limited set of analytics and advertising tools that set cookies or similar identifiers, as described in Section 5a ("Analytics & advertising"). We do not otherwise use cross-site tracking cookies, and we do not sell your personal information.

The "Near me" feed sorts videos by their distance from you. If you choose to use it, your browser or device asks for your permission, and your approximate coordinates are sent with the request so we can compute distances. We use your location only to answer that request: it is not stored on our servers or in our database, it is never linked to your account or profile, and it is never shown to other users. The locations we do store are those of Merchant shops, which Merchants provide themselves.

You can revoke the location permission at any time in your browser or device settings. The rest of the Service works normally without it.

We do not sell your personal information. We use a limited set of advertising and analytics tools to measure our marketing campaigns and understand how the Service is used, as described in Section 5a. We do not use the personal information you give us (such as your email or delivery address) to build advertising profiles.

We share data with a small number of service providers only to the extent needed to run the Service:

The Service is hosted on servers located in the European Union (Hetzner). Some processors may process data outside Japan or the EU; where they do, we rely on their contractual and security commitments to protect your data.

To understand how people find and use uFeed and to measure the performance of our marketing campaigns, we may load third-party analytics and advertising tools on our website. When enabled, these tools set cookies or similar identifiers in your browser and receive certain technical and event data (such as the pages you view and conversion events like signing up or placing your first order). We use them to count and attribute conversions, not to read your account details.

These tools are only active when we have configured them; if they are not configured, no such third-party scripts, cookies or identifiers are loaded at all. When we run advertising campaigns, we also read UTM parameters from the link you arrived through (for example utm_source and utm_campaign) so we can attribute a sign-up or order to the campaign that brought you; these are campaign labels, not personal information.

You can limit or block these tools using your browser or device settings (for example by blocking third-party cookies or using tracking-prevention features), and browser extensions or ad/tracker blockers will also stop them. Doing so does not affect your ability to use the Service. Where required by law, we will ask for your consent before loading advertising cookies; contact ufeedmeapp@gmail.com with any questions.

We use content uploaded to the Service and how people interact with it (such as views, likes and orders placed) to improve uFeed — and to train, develop and improve our own AI models, such as the models behind uFeed Studio, search and recommendations. This is our own training, separate from the third-party AI processing described in Section 5 (Anthropic does not use our API inputs to train its models).

We never use the following for model training: your email address, your delivery addresses, payment information, sign-in codes, or your device location. We also work to exclude identifiable people from training data — for example by filtering out or blurring frames that show faces — because uFeed models are about food, not people.

Opt-out: you can opt out of your content and activity being used for model training at any time using the switch below, or by emailing ufeedmeapp@gmail.com from the address linked to your account. Opting out does not affect your use of the Service.

If you delete your account or opt out, your data is removed from the datasets used for future training. Models that were already trained are not retrained, but your data will not be used in any new training after your request.

We keep your account data for as long as your account is active. If you delete your account or ask us to delete your data, we remove your personal information without undue delay, except for records we must keep for legal, accounting or dispute-resolution purposes (for example, completed order records). Backups are rotated automatically over a limited period.

You can ask us at any time to access, correct, or delete the personal information we hold about you, or to stop a specific use of it. Email ufeedmeapp@gmail.com from the address linked to your account and we will respond as soon as reasonably possible.

For users in Japan, we handle personal information in accordance with the Act on the Protection of Personal Information (APPI, 個人情報保護法), including your rights to request disclosure, correction and cessation of use. For users in the European Economic Area or the United Kingdom, we honor the corresponding rights of access, rectification, erasure, restriction, portability and objection under the GDPR/UK GDPR, and you may lodge a complaint with your local supervisory authority.

The Service is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us personal information, contact us and we will delete it. Placing orders additionally requires being at least 18 years old or having the consent of a parent or legal guardian, as set out in our Terms of Service.

We protect your data with HTTPS encryption in transit, access controls and rate limiting. No method of transmission or storage is 100% secure, but we work to protect your information appropriately for the risk involved.

We may update this Privacy Policy from time to time. We will post the updated version on this page with a new "Last updated" date; material changes will be announced in the app or by email.

uFeed — https://ufeed.me Email: ufeedmeapp@gmail.com